โ˜… Certified QBO ProAdvisor  ยท  25+ Years Experience

Virtual Bookkeeping for Service-Based Businesses That Want Clarity โ€” Not More Confusion

Jessica Croft takes over your QuickBooks Online, keeps your books accurate and current every month, and translates your financials into plain language you can actually act on. Based in Titusville, FL โ€” serving businesses nationwide.

Jessica Croft, Certified QuickBooks Online ProAdvisor
Certified QBO ProAdvisor
25+ Years Experience
E&O Insured + Cybersecurity Rider
No Annual Contracts
100% Virtual ยท Nationwide
Simple Monthly Billing
๐Ÿ‘‹ Hi, I'm Jessica

Your Dedicated Virtual Bookkeeper โ€” Not a Firm, Not a Stranger

I'm Jessica Croft, a Certified QuickBooks Online ProAdvisor with over 25 years of experience in bookkeeping and business management. I specialize in service-based business owners generating $250K+ in annual revenue who are done letting their books hold them back.

When you work with me, you work with me โ€” not a rotation of strangers. I manage your books every month, keep everything clean and reconciled, and translate your financials into plain language you can actually use to make decisions.

Based in Titusville, Florida โ€” serving clients nationwide through QuickBooks Online. Fully virtual. Always accessible.

Book Free Call
Jessica Croft, virtual bookkeeper for service businesses
25+Years Experience

You're in the Right Place Ifโ€ฆ

I work with service business owners who are tired of financial guesswork and ready to have books they can actually rely on.

โฑ๏ธ

You're losing hours to bookkeeping

Time you should be spending on clients and growth โ€” not staring at QBO wondering if everything is recorded correctly.

๐Ÿ“‰

Your books are behind or a mess

You know something's off but can't pinpoint it, or you've fallen months behind and it's hanging over you every single day.

๐Ÿ˜ฐ

Tax season feels like an annual crisis

You scramble every year to pull financials together for your CPA. With accurate monthly books, that stops being a problem.

๐Ÿค”

You don't trust your own reports

Your P&L looks off, reconciliations are a mystery, and you're making big decisions without reliable numbers underneath them.

๐Ÿ“Š

You want to grow โ€” strategically

Clean books and clear financial reports are the foundation for getting financing, making smart hires, and scaling profitably.

โ˜๏ธ

You use (or are open to) QBO

I work exclusively with QuickBooks Online โ€” the industry standard for small business accounting. You always own your data.

What I Offer

Bookkeeping Services Built Around Service Businesses

Every service is delivered virtually through QuickBooks Online โ€” accurate, accessible financials delivered monthly, no office visits required.

๐Ÿ“‹

Monthly Bookkeeping

Transaction categorization, account reconciliation, and monthly management reports (P&L, balance sheet, cash flow) โ€” every month without you having to chase anything.

Starting at $500/month

๐Ÿ”

QBO Diagnostic Review

A thorough check of your QuickBooks Online account โ€” uncovering errors, reconciliation issues, and data problems so you know exactly what needs fixing.

$500 one-time investment

๐Ÿงน

Clean-Up & Catch-Up

Behind on your books โ€” whether 3 months or 3 years? I get everything caught up, reconciled, and organized so you have a clean foundation to move forward from.

๐Ÿค

CPA Coordination

I handle everything your CPA needs at tax time โ€” organized financials, documentation, and direct coordination โ€” so tax season stops being an annual scramble.

Industries Served

I Specialize in Service-Based Businesses

Hands-on experience across a wide range of service industries. If your business provides a service, there's a strong chance I already understand your workflow and what your books need.

๐Ÿ› Pest Control ๐Ÿ”ง Plumbing ๐ŸŒฟ Landscaping ๐Ÿฅ Nurse Practitioners ๐Ÿ• Dog Boarding & Grooming ๐Ÿพ Veterinary Practices ๐Ÿ’† Therapists & Counselors ๐Ÿ—๏ธ Contractor Trades ๐Ÿšš Moving & Junk Removal + Other Service Businesses
Simple 3-Step Process

How to Get Started

No complicated onboarding, no surprise fees โ€” just a clear path from messy books to monthly peace of mind.

1
Free discovery call

Free 15-Minute Discovery Call

Schedule through Calendly โ€” you'll also receive a quick pre-screening questionnaire so Jessica comes fully prepared. Zero pressure, zero obligation.

FREE
2
QBO Diagnostic Review

QBO Diagnostic Review

For a one-time $500 investment, Jessica reviews your entire QBO file โ€” transactions, reconciliations, A/R, A/P, and overall data accuracy โ€” and documents every issue found.

$500 One-Time
3
Custom monthly package

Your Custom Monthly Package

A 45-minute Zoom to review findings and present your custom package. After that, upload your statements monthly โ€” Jessica handles everything else. From $500/month.

From $500/Month
Client Reviews

What Clients Say About Working with Jessica

โ˜…โ˜…โ˜…โ˜…โ˜…

"Jessica is skilled, knowledgeable, and if there is an issue that needs investigation, she will find it. I've worked with her for years. She is the absolute best โ€” I trust my accounts are done correctly when in her hands."

Mary PettyBusiness Owner
โ˜…โ˜…โ˜…โ˜…โ˜…

"Bookkeeping by Prismatic Jess has been a game-changer for my business. Jessica delivers accurate, timely financials and communicates exceptionally well. I always know where my business stands โ€” she's truly part of my team."

Robby RobinsonBusiness Owner
โ˜…โ˜…โ˜…โ˜…โ˜…

"Jessica did subcontractor work assisting with clean-ups and monthly bookkeeping for several of my clients. She was a big help and I would work with her again โ€” highly recommended."

Charis Business Solutions, LLCBookkeeping Firm
Quick Answers

Common Questions

Everything you need to know before booking your call. Still have a question? Email Jessica directly.

Virtual bookkeeping including monthly transaction categorization, account reconciliation, and financial reporting (P&L, balance sheet, cash flow). Also: QBO diagnostic reviews, bookkeeping clean-up and catch-up, new QBO account setup, payroll and sales tax reconciliation, and CPA coordination โ€” all 100% virtual through QuickBooks Online.
Monthly bookkeeping packages start at $500/month, customized to your business's individual needs. No annual contracts, no hidden fees โ€” simple monthly billing. The QBO diagnostic review is a one-time $500 investment completed before starting monthly services.
No. Month-to-month with no hidden fees. The goal is to deliver services valuable enough that you want to stay โ€” not because you're locked in.
No problem. Clean-up and catch-up services are available regardless of how far behind you are. The process starts with a $500 QBO diagnostic review to assess the scope, followed by a detailed quote for any clean-up work needed.
Based in Titusville, Florida โ€” serving clients nationwide. All services delivered 100% virtually through QuickBooks Online. Location is never a barrier.

Ready to Stop Guessing About Your Numbers?

Book a free 15-minute discovery call. No pressure, no commitment โ€” just a clear conversation about your books and whether we're a good fit.

โœ“
No Annual Contracts
โœ“
No Hidden Fees
โœ“
Simple Monthly Billing
โœ“
100% Virtual ยท Nationwide

Meet Jessica Croft

Certified QuickBooks Online ProAdvisor with 25+ years of experience helping service-based businesses gain control of their finances โ€” and their time.

My Story

I Help Business Owners Stop Dreading Their Numbers

After more than 25 years working in bookkeeping and business management, I've seen one thing repeat itself over and over: smart, capable business owners losing hours every week to tasks they shouldn't be doing โ€” and making critical business decisions based on financial data they don't fully trust.

That's exactly the problem I built Bookkeeping by Prismatic Jess to solve. I specialize in service-based businesses generating $250K or more in annual revenue that are ready to hand off their books to someone who will treat their finances with the same care they would themselves โ€” and then some.

I'm a Certified QuickBooks Online ProAdvisor who renews my certification every year. I work exclusively with QuickBooks Online because it's the industry standard, it's cloud-based, and it means you always own your data and can access it any time from anywhere.

Based in Titusville, Florida โ€” but location has never been a limitation. I serve clients all across the country, fully virtually, and that's exactly the way it was designed to work.

Jessica Croft, Certified QBO ProAdvisor
25+Years of Experience
By the Numbers

Experience You Can Count On

25+

Years in Bookkeeping & Business Management

100%

Virtual โ€” Serving Clients Nationwide

$0

Hidden Fees or Annual Contract Requirements

15โ€“20

Hours Reclaimed Monthly by Average Client

Credentials & Trust

Why Clients Trust Their Books to Me

Every credential below exists to make sure your books are in genuinely expert hands โ€” and that your financial data is protected.

๐Ÿ†

Certified QBO ProAdvisor

I hold and annually renew my QuickBooks Online ProAdvisor certification โ€” the industry credential that demonstrates verified QBO expertise.

๐Ÿ›ก๏ธ

E&O Insurance + Cybersecurity Rider

I carry Errors & Omissions insurance with a dedicated cybersecurity rider. Most virtual bookkeepers don't have the cybersecurity coverage โ€” I do.

๐Ÿ”’

Secure Document Handling

All documents are uploaded through a private, secure, personalized link โ€” never through email. Your financial data is handled with full security protocols.

๐Ÿ“Š

25+ Years of Experience

Two and a half decades in bookkeeping and business management across a wide range of service industries. Not entry-level. Not a side hustle.

๐Ÿค

Direct Client Relationship

When you hire me, you work with me โ€” not a junior associate, not a rotating team. One expert, consistent relationship, every single month.

๐Ÿ“

Based in Florida ยท Serving Nationwide

Titusville, FL based with clients from coast to coast. 100% virtual, fully flexible โ€” geography is never a limitation.

My Approach

How I Think About Your Books

Bookkeeping isn't just data entry. Done right, it gives you a financial snapshot of your business you can actually act on.

Accuracy Over Speed

Your books are only useful if they're right. I take the time to do things correctly the first time rather than rush through transactions that will create bigger problems later.

Plain Language, Not Accounting Jargon

You shouldn't need an accounting degree to understand your own business finances. I make sure every report comes with clear, plain-language context so you know what you're looking at.

Proactive, Not Just Reactive

If I spot something unusual in your numbers, I flag it โ€” I don't wait for you to ask. Your books should surface issues early, not bury them until tax season.

Your Data Belongs to You โ€” Always

I work through QuickBooks Online, which means you own your data 100%. You have full access to your account at all times โ€” I'm your bookkeeper, not your gatekeeper.

Client Reviews

What Clients Say

โ˜…โ˜…โ˜…โ˜…โ˜…

"Jessica is skilled, knowledgeable, and if there is an issue that needs investigation, she will find it. I've worked with her for years. She is the absolute best โ€” I trust my accounts are done correctly when in her hands."

Mary PettyBusiness Owner
โ˜…โ˜…โ˜…โ˜…โ˜…

"Bookkeeping by Prismatic Jess has been a game-changer for my business. Jessica delivers accurate, timely financials and communicates exceptionally well. I always know where my business stands โ€” she's truly part of my team."

Robby RobinsonBusiness Owner
โ˜…โ˜…โ˜…โ˜…โ˜…

"Jessica did subcontractor work assisting with clean-ups and monthly bookkeeping for several of my clients. She was a big help and I would work with her again without hesitation."

Charis Business Solutions, LLCBookkeeping Firm

Ready to Work Together?

Book a free 15-minute discovery call to talk through your books and find out if we're a good fit. No pressure, no obligation.

โœ“
No Annual Contracts
โœ“
No Hidden Fees
โœ“
100% Virtual
โœ“
Nationwide Service

Virtual Bookkeeping Services

Every service is delivered 100% virtually through QuickBooks Online. Clean books, clear reports, no contracts โ€” starting at $500/month.

Flagship Service

Monthly Bookkeeping Services

The core engagement โ€” ongoing monthly bookkeeping so your books are always current, accurate, and ready when you need them.

All Services

Additional Services

๐Ÿ”

QBO Diagnostic Review

A comprehensive review of your existing QuickBooks Online file โ€” transactions, reconciliations, A/R, A/P, fixed assets, revenue and expense accounts, and overall data accuracy. Findings documented in a detailed report.

$500 one-time investment

๐Ÿงน

Bookkeeping Clean-Up

Your books have accumulated errors, misclassifications, or unreconciled accounts. I identify every issue and systematically fix them โ€” leaving you with accurate, trustworthy books.

Custom quote after diagnostic review

๐Ÿ—‚๏ธ

Bookkeeping Catch-Up

You're behind on your books โ€” weeks, months, or longer. I get every missing period categorized, reconciled, and current so you have a full, accurate financial picture.

Custom quote after diagnostic review

โš™๏ธ

QBO New Account Setup

Starting fresh with QuickBooks Online? I set up your entire account from scratch โ€” chart of accounts, bank connections, beginning balances, and proper workflow configuration. Done right from day one.

Pricing based on business complexity

๐Ÿ“Š

Payroll Reconciliation

Monthly reconciliation of payroll transactions to your payroll provider's reports โ€” ensuring QBO payroll entries always match actual disbursements and liabilities.

Included with monthly packages

๐Ÿงพ

Sales Tax Reconciliation

Monthly reconciliation of sales tax transactions to your filed returns โ€” so your QBO sales tax liability always matches what's been filed and what's owed.

Included with monthly packages

Every Month, Without Exception

What You Get with Monthly Bookkeeping

๐Ÿ“‹

Transaction Review & Categorization

Every transaction reviewed, classified to the correct account, and documented accurately.

๐Ÿฆ

Full Account Reconciliation

Bank, credit card, loans, liability, and asset accounts reconciled to source documents every month.

๐Ÿ“ˆ

Profit & Loss Statement

Monthly P&L with revenue, expenses, and net income โ€” with month-over-month comparisons.

โš–๏ธ

Balance Sheet

Monthly snapshot of assets, liabilities, and equity โ€” what you own versus what you owe.

๐Ÿ’ธ

Statement of Cash Flows

Where cash actually came in and went out each month โ€” critical for managing real liquidity.

๐Ÿค

CPA Coordination at Tax Time

I prepare everything your CPA needs and coordinate directly โ€” so tax season is seamless.

Simple 3-Step Process

How to Get Started

1

Free 15-Minute Discovery Call

Book through Calendly, complete the short pre-screening questionnaire, and talk through your business and bookkeeping needs. No pressure, no cost.

FREE
2

QBO Diagnostic Review

For existing QBO users: a thorough review of your books documenting every issue found. Establishes a clean baseline before starting monthly services.

$500 One-Time
3

Receive Your Custom Package

A 45-minute Zoom to review findings and present your custom monthly package. After that, upload your statements monthly โ€” that's your only job.

From $500/Month

Let's Get Your Books Under Control

Whether you're starting fresh, catching up, or ready for ongoing monthly support โ€” the first step is a free discovery call.

โœ“
No Annual Contracts
โœ“
No Hidden Fees
โœ“
100% Virtual
โœ“
Certified QBO ProAdvisor

Frequently Asked Questions

Everything you need to know about working with Bookkeeping by Prismatic Jess โ€” before you ever book a call.

๐Ÿš€

Getting Started

Schedule a free 15-minute discovery call through Calendly (click "Book Free Call" above). When you schedule, you'll receive a short pre-screening questionnaire โ€” fill it out before the call so Jessica comes prepared. If it's a good fit, the next step is a QBO Diagnostic Review.
The diagnostic review is a thorough review of your existing QuickBooks Online account โ€” transactions, bank reconciliations, A/R and A/P aging, fixed assets, and overall data accuracy. Required for existing QBO users because it establishes a clean, accurate baseline before starting monthly services. Cost: $500 one-time.
Jessica schedules a 45-minute Zoom to present findings, give recommendations, outline any necessary clean-up work, and offer a customized monthly bookkeeping package tailored to your specific needs. After that, your only monthly task is uploading statements through a secure private link.
Yes. Jessica works exclusively with QuickBooks Online โ€” the industry standard, cloud-based, and meaning you always own your data and can access it from anywhere. If you're not on QBO yet, she offers a New Account Setup service to get you started correctly from day one.
๐Ÿ’ฐ

Services & Pricing

Monthly transaction categorization, account reconciliation, and financial reporting (P&L, balance sheet, cash flow). Also: QBO diagnostic reviews ($500 one-time), clean-up and catch-up bookkeeping, new QBO account setup, payroll reconciliation, sales tax reconciliation, A/R and A/P review, general ledger maintenance, third-party app reconciliation, and CPA coordination โ€” all 100% virtual.
Monthly bookkeeping packages start at $500 per month. Each package is customized to your business's individual needs โ€” pricing determined after the diagnostic review based on actual scope of work. No annual contracts, no hidden fees. Simple monthly billing.
No annual contracts. Month-to-month with no hidden fees. The goal is to deliver bookkeeping valuable enough that you want to stay โ€” not because you're locked in.
Every month: a Profit & Loss Statement, Balance Sheet, and Statement of Cash Flows โ€” plus any relevant management reports based on your specific package. Delivered after all accounts have been reconciled and all transactions reviewed.
Custom proposals are created based on your specific needs. No two businesses are exactly alike โ€” the diagnostic review process is specifically designed to uncover your unique situation before a package is proposed.
๐Ÿ“š

Your Books & Data

No problem. Clean-up and catch-up services are available regardless of how far behind you are. The process starts with the $500 QBO diagnostic review to assess full scope โ€” then a detailed quote for any clean-up or catch-up work needed before starting monthly services. No judgment here โ€” this is one of the most common reasons people reach out.
Books are updated monthly. All transactions reviewed and categorized, all accounts reconciled to source documents, and management reports prepared and delivered โ€” every single month without exception.
Yes โ€” always. You own your QuickBooks Online data 100%. You have full, unrestricted access to your QBO account at all times, 24/7, from any device.
You'll upload bank statements and any relevant documents to a secure, personalized private link. That's your only monthly task. If Jessica has questions, she'll send a quick email. No meetings required unless there's something worth discussing.
Reach out any time with questions about your reports or transactions. Part of the service is making sure you understand what your numbers are telling you โ€” not just handing you a report and walking away.
๐Ÿ‘ฉโ€๐Ÿ’ผ

About Jessica

You work directly with Jessica Croft โ€” a Certified QuickBooks Online ProAdvisor with over 25 years of experience. No junior staff, no outsourcing, no rotation. One expert, consistent relationship.
Jessica is not a CPA and does not file taxes. She is a Certified QuickBooks Online ProAdvisor who ensures your books and reports are accurate and up-to-date so you can hand them to your CPA at tax time without scrambling. She also coordinates directly with CPAs on behalf of clients.
Based in Titusville, Florida โ€” serving clients nationwide. All services delivered 100% virtually through QuickBooks Online. Location is never a barrier to working together.
Service-based businesses: pest control, plumbing, landscaping, nurse practitioners, dog boarding and grooming, veterinary practices, therapists and counselors, contractor trades, moving and junk removal companies, and more. If your business provides a service, this is likely a strong fit.
๐Ÿ”’

Security & Privacy

Documents are uploaded through a secure, personalized private link โ€” never email. Jessica carries Errors & Omissions insurance with a dedicated cybersecurity rider. This level of protection is not standard among virtual bookkeepers โ€” it's a deliberate choice to protect clients. You always retain full ownership and 24/7 access to your QuickBooks Online data.
Most small businesses don't have the revenue or consistent workload to justify a full-time in-house bookkeeper. A virtual bookkeeper is significantly more cost-effective โ€” experienced professional with the right expertise, without the overhead of hiring, onboarding, training, benefits, payroll taxes, and employment liabilities. Expert results at a fraction of the cost, with no management burden.

Still Have Questions?

Book a free discovery call and ask Jessica directly. No pressure, no commitment.

๐Ÿ“… Book Free Call โœ‰๏ธ Email Jessica

Jump to Section

Monthly Packages

Starting at

$500/mo

No contracts ยท No hidden fees

Ready to Get Your Books in Order?

Start with a free 15-minute discovery call โ€” no pressure, no commitment. Just a clear conversation about your books and whether we're a fit.

โœ“
No Annual Contracts
โœ“
No Hidden Fees
โœ“
100% Virtual
โœ“
Nationwide Service

Beyond The Books

Practical bookkeeping tips, QuickBooks Online guidance, and plain-language financial insights for service business owners who want to understand their numbers.

๐Ÿ“Š

How to Read Your Profit & Loss Statement (Without an Accounting Degree)

Your P&L is one of the most powerful tools your business has โ€” but only if you know how to read it. This guide breaks down every line item in plain language.

Read the Article โ†’

Filter by Topic

๐Ÿ“…
Bookkeeping Basics

Why Monthly Bookkeeping Beats Annual Clean-Up Every Single Time

Staying current every month costs less, takes less time, and gives you better data. Here's why waiting until year-end is costing you more than you think.

๐Ÿงพ
Tax Prep

The 7 Business Deductions Service Owners Most Commonly Miss

If your books are a mess, you're probably leaving money on the table every tax season. Here are seven deductions that frequently get missed.

๐Ÿ’ธ
Cash Flow

Profitable but Broke: The Cash Flow Problem Most Service Businesses Have

Your P&L shows a profit, but your bank account tells a different story. This is one of the most common financial problems for service businesses โ€” and it's fixable.

๐Ÿ”
QuickBooks Online

5 Signs Your QuickBooks Online Books Are Wrong (and What to Do About It)

Most business owners don't realize their QBO data has errors until their CPA finds them โ€” or until a loan application falls apart.

๐Ÿค
Small Business Tips

Bookkeeper vs. CPA: What's the Difference and Do You Need Both?

Many business owners are confused about who does what. A bookkeeper maintains your records. A CPA files your taxes. Here's why you need both.

โš™๏ธ
QuickBooks Online

Setting Up QBO for a Service Business: The Right Way from Day One

Starting QBO without a proper chart of accounts setup creates problems you'll pay to fix later. Here's the correct foundation for service businesses.

Done Reading? Let's Talk About Your Books.

Knowledge only goes so far. If you're ready to hand off your bookkeeping to an expert and get back to running your business, start with a free discovery call.

โœ“
No Annual Contracts
โœ“
No Hidden Fees
โœ“
Starting at $500/month
โœ“
100% Virtual ยท Nationwide